Max is New Zealand women’s favourite fashion store with an unwavering commitment to being an inclusive, innovative and inspirational fashion brand that champions women.

"Delivering classics with a twist every season that take you from work to winebar in style"

Since the first Max store opened in 1986, Max has grown to a 36 store chain nationwide, developed a state of the art ecommerce portal called www.maxshop.com and created its own charitable trust: the Max Foundation for New Zealand Women. 

Proudly New Zealand owned, Max enjoys a high profile, huge goodwill and a reputation for delivering classics with a twist every season that take you from work to winebar in style.

Enjoy our website and happy shopping!

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Love,

Max